Areas of Expertise

AI first products

B2B SaaS products

Enterprise workflows

Mobile applications

I'm a passionate and versatile designer with a Dutch-English heritage. I am currently serving as Head of Design at RightHub, a LegalTech startup based in the heart of London. With expertise spanning cutting-edge AI-first products, complex B2B SaaS platforms, and engaging mobile applications, I thrive at the intersection of creativity, strategy, and complex problems.

Having founded and grown my own businesses, I bring a unique perspective to teams, blending creative design expertise with a deep understanding of business strategy, product development, and scaling operations. This entrepreneurial background gives me invaluable insights into the challenges and opportunities faced by modern companies, allowing me to contribute far beyond the design process to drive overall product and business success.

My approach to design is deeply holistic. I believe great design can shape the way we experience the world. From crafting impactful user experiences to bringing designs to life through animation or development, I love turning bold ideas into tangible products that delight and inspire.

Beyond design execution, I'm deeply invested in mentorship and thought leadership. I've had the privilege of speaking at industry events, sharing insights into my design process, and empowering others to elevate their craft. Giving back to the design community that has shaped my journey is a responsibility I hold dear.

As a designer, developer, entrepreneur, and leader, I bring a strategic perspective to every project, ensuring designs not only meet business goals but also resonate emotionally with users. I'm eager to continue driving impactful, user-centric innovation in the cross-section between AI and design.

Get in touch
jvedesign@hotmail.com